Welcome to

IUBM Off-campus Visit ​

Hello Everyone!
Welcome to join IUBM English Off-campus Visit!
► Registration link: https://forms.gle/tjAvF2nC4yFUddE87
►Qualification: Students of CYCU
►Visit Date: 12/28, 9:00-17:00

►Registration period:12/12~12/21 (12:00 pm)
►Quota of people:28 people
Detail information please refer to the appendix: IUBM Off-campus Visit ​


About the Program

  The International Undergraduate Program In Business And Management (IUBM) Is Part Of The Academic Offerings Of The College Of Business (COB), Chung Yuan Christian University (CYCU). The Program Is One Of The Three All-English International Programs In The COB, And Is The Younger Sibling Of The International Master Of Business Administration (IMBA Program) Program, And The Doctor Of Philosophy In Business (PhD In Business Program). The COB Was Accredited By The Association To Advance Collegiate Schools Of Business (AACSB) In 2015 And Is Among The Top 5% Out Of The 16,000 Business Schools In The World. The IUBM Program Is Supported By The COB’s 90 Full-Time Faculty Members, 98% Of Which Have Doctoral Degrees.
The COB Strengthens The Overarching Mission Of CYCU In Teaching The University’s Holistic Education Philosophy For Its Students. The IUBM Program Supports This By:
  1. Integrating CYCU’s Educational Philosophy, By Nurturing Its Undergraduate Students’ Well-Rounded Personas, And Instilling In Them The Importance Of Character Growth, Team Work, And Innovative Ideas;
  2. Providing A Systemized Learning Model, Which Allows Undergraduate Students To Explore Courses Based On Their Interests By Utilizing A Four-Area Curriculum: Business Administration, International Business And Trade, Finance And Accounting, And Information Management;
  3. Promoting An Ethical And A Socially Inclusive Mindset, By Encouraging Students To Take Courses Related To Ethics And Service Learning To Develop Their Multidisciplinary Professional Abilities; And
  4. Challenging Students To Address Real-World Dilemmas, By Implementing Problem-Based Learning (PBL) Methods, Which Contribute To Higher-Order Thinking And Encourages Hands-On Participation.
  5. The COB Is Dedicated To Offering Its Undergraduate Students International Opportunities, By Collaborating With Several Global Sister Universities Such As: Michigan Technological University (U.S.), University Of North Carolina (U.S.), Pittsburg State University (U.S.), Reading University (Britain), SKEMA Business School (France), University Of South Australia (Australia), And Beijing Institute Of Technology (Mainland China). Undergraduate Students Who Plan To Enroll In The COB’s IMBA Program, Which Succeeds Its Undergraduate Counterpart, May Choose The 4+1 Curriculum, Which Allows Students To Earn Their Bachelor’s And Master’s Degrees In A Shorter Period Of Time; 5 Years Instead Of 6 Years.
Global Business Management Professionals with Interdisciplinary,
Multicultural and Ethical Perspectives.

The IUBM Program’s vision is to support the College of Business by providing undergraduate academic programs that produce international business and management graduates with emphasis on academic excellence, global competitiveness, and high ethical values.
The IUBM Program’s mission is to educate international Business and Management students to become academically-excellent, globally-competitive, and ethically-responsible business leaders. Our duty is to produce undergraduates that will create socially-responsible businesses, and improve the management of existing organizations to help raise standards of living. Learning Goals
  1. Business and Management Knowledge IUBM undergraduates will have the business knowledge for tactical and strategic management, and qualitative and quantitative skills essential to advance organizations and improve their performance.
  2. Global Competitiveness IUBM undergraduates will have a global and multicultural perspective, and leadership and communication skills necessary to be a successful leader and effective communicator.
  3. Ethical Values IUBM undergraduates will have an advanced understanding of ethical business practices, and possess high ethical values to improve the moral responsibility of management to all relevant stakeholders.

Program Director

Liu, Su-Houn





Education:Ph.D., Information Management, National Chung-Chi, Taiwan Specialization:Management Information Systems, System Analysis and Design

Program Director

John Francis T. Diaz, PhD, CEA



Phone: (+886)3-2655708
Email: di.jiang@cycu.edu.tw / johnfrancis_diaz@yahoo.com

Education:Doctor of Philosophy in Business Chung Yuan Christian University, Taiwan

Specialization:Major in Finance and Investments Minor in International Trade and Economics

Duration:February 2009 April 2012

Citizenship:Filipino Date of Birth: October 9, 1982

Civil Status:Married

Seven Pillars Institute Website TEDx on Financial Ethics:

An interview with John Francis Diaz,November 24, 2015

TEDx Talks Youtube Channel:

How a passion led to an idealism for the financial services industry? June 13, 2015




  John Francis Diaz, PhD, CEA is an Associate Professor at the Department of Finance and Department of Accounting of the College of Business (COB), Chung Yuan Christian University (CYCU). He received both his Bachelor in Development Studies (in 2003), and Master of Business Administration (in 2008) degrees at the University of the Philippines. He received his Doctor of Philosophy in Business (in 2012) degree at the Chung Yuan Christian University, Taiwan. He is also a Certified Ethics Associate by the Management and Strategy Institute, Pennsylvania, USA.

  Dr. Diaz is teaching undergraduate, master and doctoral students in the COB. His teaching interest are in the fields of Finance, Investments and Business Ethics. His research covers the areas of international finance and investments, non-linear methodologies and ethics in finance. He also serves as a Research Associate of the Quality Development and Accreditation Office of the COB, which manages and maintains the AACSB accreditation of the college. He is also a recipient of several teaching and research grants from the university, one of which is a Massive Open Online Course (MOOC) on the Introduction of Finance Ethics.


Outside of the university, Dr. Diaz is an Editorial Board of Research Academy of Social Sciences, VP-Secretary of the Association of Chinese Management Educators, Associate Fellow of the World Business Institute, and a reviewer of several peer-reviewed academic journals. He has been invited once to do a TEDx Talk, and was interviewed by the Seven Pillars Institute regarding his views on the relatively new academic discipline, Finance Ethics. 

Dr. Diaz advocates more transparency and stronger ethical foundation in the financial services industry.




Message from the Director


IUBM Curriculum

I. Business Required Courses
  • Economics I
  • Economics II
  • Statistics I
  • Statistics II
  • Financial Accounting I
  • Introduction to Information Technology
  • Mathematics for Business Application

II. Business Elective Courses

  1. Organizational Behavior
  2. Competitive Analysis
  3. Contemporary Management
  4. Contemporary Business Practice
  5. Marketing Management
  6. Image and Brand Management
  7. Human Relationship
  1. International Business Management
  2. International Trade and Policy
  3. International Human Resource Management
  4. Analysis of International Industrial Environment
  5. International Marketing Management
  6. International Finance
  1. Financial Management
  2. Financial Statements Analysis
  3. Financial Derivatives
  4. Business Valuation
  5. Money and Banking
  6. Investment
  7. Financial Accounting
  1. Social Network Application Development
  2. Electronic Commerce Applications
  3. Practice of Big Data Analytics
  4. Enterprise Resource Planning
  5. Global Information Systems Strategies
  6. Readings in Information Management
III. Service Learning Courses
  • Engineering Design Practicum I and II
  • Service Learning Seminar in Business
IV. English Training Courses
  • Practical English I and II
  • English Listening and Speaking (Application) I and II
  • English Grammar and Essay Writing I and II
V. Physical Education Courses
  • Physical Education I and II (1st Year)
  • Physical Education III (2nd Year)
  • Physical Education IV (3rd Year)
VI. General Education Courses
  • General Education Electives
  1.  Freshman: Economics, Accounting, Introduction to Information, Management, Calculus, and other common Required courses.

  2.  Sophomore: Financial Management, Marketing Management, Global Information Systems Strategies, International Business Management, Money and Banking, and other Elective courses.

  3.  Junior: Business valuation, International Human Resource Management, International Trade and Policy, International Marketing Management, Social Network Applied Development, Electronic commerce Applications, and other Elective courses.

  4.  Senior: Human Relationship, Analysis of International Industrial Environment, Reading in Information Management, Options and Futures Markets, and other Elective courses.
  • Through the 4 + 1 curriculum, students are allowed to apply in the International Master of Business Administration (IMBA) program at the COB in their senior year, and receive both the Bachelor and Master degrees in five years.
  • The COB is collaborating with several global universities such as: Michigan Technological University (U.S.), University of North Carolina (U.S.), Pittsburg State University (U.S.), Reading University (Britain), SKEMA Business School (France), University of South Australia (Australia), Beijing Institute of Technology (Mainland China), etc. Students could apply for exchange or dual degree program to those schools.

Admission Requirements

IUBM Program accepts international student applications from October 2017 to June 2018.
Enrollment for Academic Year (AY) 2018-2019 starts September 2018.

Required Documents

  1. Highest educational attainment document
  2. Original Copy of high school transcript of records
  3. Autobiography in English
  4. Study plan in English
  5. Study plan in Chinese (Optional)
  6. Two Recommendation letters
  7. English language proficiency certificate or equivalent document
  8. Chinese language proficiency certificate or equivalent document. (Optional)
  9. Proof of participation in academic exhibitions, membership of academic clubs and societies, community service certificates, student committee memberships, and other relevant certifications for the application
For more information, please visit: Student Online Application

Related Links

Contact Information


  The IUBM Program is supported by the COB’s 90 full-time faculty members, 98% of which have doctoral degrees. The five departments (i.e., Business Administration, Finance, Accounting, International Business, and Information Management) of the COB supports the IUBM program to provide interdisciplinary courses. The IUBM program is proud of its pool of faculty who breathes life and provides exciting learning opportunities into the IUBM courses. See web links below of the five COB departments:
Taiwan Government Scholarship

Taiwan Government Scholarship

  The Ministry of Foreign Affairs (MOFA) Taiwan Scholarship encourages outstanding students to pursue academic degrees in Taiwan and to deepen their understanding of Taiwan's academic environment. These enhance exchanges and build friendships between Taiwan and the students’ home countries. The Taiwan Scholarship program is a joint initiative launched by the MOFA, the Ministry of Education (MOE), the Ministry of Economic Affairs (MOEA) and the National Science Council (NSC) in 2004.

    Eligibility Requirements
  • a senior high school graduate or above with excellent academic records, and of good moral character
  • not a national of the Republic of China (Taiwan), nor an overseas compatriot student
  • never attended an educational institution in Taiwan at the same level of degree, nor on a Limited Education Program (LEP)
  • not an exchange student through any cooperation agreement between any foreign university (including Taiwan)
  • no scholarship previously revoked by the Taiwanese government

For the application details, please visit the following websites:

Tuition Fee and Accommodation Expense

For the tuition, accommodation and related expenses in the university,